Ingrid Peters
Just rent a room, order sandwiches and schedule a speaker? Can. But you have been warned: no one goes home feeling, "Wow, that was a day not soon to forget" Organizing a business event is not done to fill up the day, but to wake people up. Or to touch, inspire, connect and surprise them. That requires "bold choices," as we like to call them at GSE The Agency. And yes: it works.
Presentations, a motivational talk, drinks with lukewarm wine. Networking in a room where even the plants are fake. Many business events secretly seem more like a required number than an experience that stays with you. And do the participants actually feel like it? Or is everyone there mainly because they "have to"? While one good twist can make all the difference. Because impressing is not in more, but in better. More original, more human, more creative.
Hosting a business event is an opportunity. To bring your brand to life, to get to know customers or to turn teams "on" again. Then you have to dare to let go. Away from standard scripts. Think: a launch in the middle of the forest. A maze before people get to the right place at your event. Or a networking moment during a silent disco. Why not? If it's right, it's right.
At GSE The Agency, we think with you from minute one. What do you want to achieve? What should it evoke? And what form fits that? Sometimes the bold choice is in a location. Sometimes in the program. Or in how little you plan. And sometimes there is only room for connection when there literally is room. We know what works, and especially what makes the difference.
A good business event doesn't feel like an event. It feels like a moment you take away. That people talk about. Where they feel for a moment again why they do what they do. That's what we're all about. Will you come brainstorm with us about hosting your next business event?
Ingrid Peters
Project Manager
Stadionweg 11
AFAS Stadium (AZ)
1812 AZ Alkmaar
